california center building

Los Angeles

A hub for cultural and creative industries

The Herberger Institute Creative Economy Hub LA connects students to one of the world’s most important centers of cultural and creative industries, allowing the Herberger Institute to meet the needs of students while also contributing to the communities and industry in California. These connections boost the Herberger Institute’s efforts to ensure that all students and alumni, regardless of social background, have an equal chance to help tell our nation’s — and our world’s — stories.

 


Custom-designed spaces in the heart of LA

The ASU California Center Broadway and Grand locations are home to several Herberger Institute programs. Arizona State University renovated the historic Herald Examiner building on Broadway in downtown Los Angeles and custom designed it with emerging technology curriculum in mind, including two studios, one with a large green screen that allows for virtual reality productions, virtual sets and a control room, and another with a large Planar LCD wall, which allows for immersive film and video shoots. The ASU California Center Grand location in Los Angeles is nestled in the center of the fashion, entertainment, jewelry and financial districts. The award-winning campus, designed by architect Clive Wilkinson, features a stunning design studio with computer labs and innovative study spaces.

Degree programs in LA

Fashion


ASU FIDM in the Herberger Institute is designed to prepare the next generation of fashion students. ASU FIDM students have the opportunity to learn from expert faculty with extensive industry knowledge and work in cutting-edge facilities with professional equipment, both in downtown Phoenix and downtown Los Angeles at the ASU California Center Grand.

Student sewing

Film


Students have the chance to study in Los Angeles and earn a BA in Film with a concentration in filmmaking practices or a BFA in Film and Media and Production from The Sidney Poitier New American Film School at the ASU California Center, one of three locations for The Poitier Film School. 

film student with a camera

Interdisciplinary design degree


The Design School is offering a new interdisciplinary undergraduate design degree in Los Angeles with opportunities to explore visual narratives, product design, environmental graphics and design leadership.

Students working on a design project

Narrative and Emerging Media


The ASU California Center is home to the Narrative and Emerging Media program and its Master of Arts in Narrative and Emerging Media, a joint degree between The Sidney Poitier New American Film School in the Herberger Institute and the Walter Cronkite School of Journalism and Mass Communication.

students with a vr headset

Labs

The Creative Economy Hub LA will house labs/studios that are designed to provide use-inspired research and creative work in key areas of transformation for the creative industries. The first lab launched is Borderlands Studios.

Borderlands Studios


MacArthur Fellows Cristina Ibarra and Alex Rivera are leading a lab for Latino filmmaking and representation in film.

MacArthur Fellows

Partnerships

The Herberger Institute’s partnership with the Los Angeles County Museum of Art, the largest encyclopedic art museum in the western United States, also connects the Herberger Institute to L.A. The partnership established the LACMA-ASU Master’s Fellowship in Art History.

ASU-LACMA Master’s Fellowship


The ASU-LACMA Master’s Fellowship in Art History offers students academic training as well as work experience to advance the careers of a new generation of museum professionals who are committed to disrupting and diversifying the field.

student wearing magnification headset

Summer camps

Creative Economy Hub LA offers film and fashion summer camps. ASU FIDM will host a Fashion Design Camp and a Sports Fashion and Marketing Camp at the ASU California Center Grand, and The Sidney Poitier New American Film School will host a Film Camp at the ASU California Center Broadway and Grand. Camps are for high school and community college students.

Fashion camps

Film camps