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Enterprise and Entrepreneurship Programs

The Herberger Institute is committed to enterprise and entrepreneurship in design and the arts. Herberger Institute Enterprise and Entrepreneurship (HIEE) coordinates cross-institute programs and activities that engage directly with entrepreneurship and enterprise development in design and the arts. HIEE leads two curricular programs: the Mike Curb Master of Arts in Creative Enterprise and Cultural Leadership and the undergraduate Certificate in Arts Entrepreneurship. As Pave Program in Arts Entrepreneurship, we became a national model for arts entrepreneurship education and continue to provide student venture support, produce public programs, conduct research, and publish Artivate: A Journal of Entrepreneurship in the Arts.

Mike Curb Programs in Creative Enterprise and Cultural Leadership

In 2015, the Mike Curb Family Foundation provided the Herberger Institute for Design and the Arts with the incentive to launch curricular programs in creative enterprise and cultural leadership. The Master of Arts in Creative Enterprise and Cultural Leadership includes courses examining the intersection of business, government and leadership in the creative and cultural industries. In addition, it engages national leaders who demonstrate the power of bringing together art and leadership for cultural, social and economic progress. The undergraduate certificate in arts entrepreneurship launched previously provides Herberger Institute undergraduate students with the opportunity to engage with the aligned themes of entrepreneurship and enterprise development.

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ASU Entrepreneurship Resources

Herberger Institute Enterprise and Entrepreneurship Programs supports the future of design and the arts by investing in student innovation and creativity, supporting entrepreneurship education and undertaking entrepreneurial activities and research. The Student Venture Support program focuses on educating students, designers, artists and educators about how the principles of entrepreneurship can support the development of creative opportunities for all designers and artists.

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Research and publications

Herberger Institute Enterprise and Entrepreneurship Programs conducts research in arts entrepreneurship, resulting in the publication of the Arizona Arts Entrepreneur Toolkit and Artivate: A Journal of Entrepreneurship in the Arts.

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Public programming

Herberger Institute Enterprise and Entrepreneurship Programs sponsors a series of public talks and a biennial symposium in alternate years. All events are open to the public and many events are free. See the events section below for the most up-to-date scheduling information.

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