Graphic Design (BSD)

The faculty in The Design School offer the BSD in graphic design.

Graphic designers are responsible for designing how information is communicated. Forms of communication include print, video, film and electronic (Web). Graphic designers are concerned with:

  • appearance
  • choosing the appropriate mechanism for communication
  • clarity of information and its effectiveness
  • how communication is transferred and received

This program places an emphasis on strategic communication, developed through a design process that includes research, analysis, conceptualization, planning and realization. The process leads to innovative visual communication design solutions for contemporary design problems that are local to global in scope.

All students who are admitted to the major must pass a degree milestone at the end of the first year to continue in the major. For more information on the milestone process, students should visit

This is an eight-semester program requiring sequential completion of studio coursework (or approved equivalent) at any point of entry.

Degree Offered

Graphic Design (BSD)
Design & the Arts, Herberger Institute for


Major Map

A major map outlines the degree’s requirements for graduation.

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Application Requirements

All students are required to meet general university admission requirements.

Affording College

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Financial Aid
ASU has many financial aid options. Almost everyone, regardless of income, can qualify for some form of financial aid. In fact, more than 70 percent of all ASU students receive some form of financial assistance every year.

Information about this program

Visit The Design School website for full details.

Career Outlook

Based on a diversified portfolio upon graduation, students opting for the graphic design profession gain employment in:

  • advertising and marketing design
  • brand and corporate identity design
  • broadcast (TV graphics) design
  • interaction and interface design
  • museum or exhibition design
  • publication design
  • visual communication design
  • Web design

Specific examples of graphic designers' work include:

  • annual reports
  • books
  • environmental graphics
  • information design
  • motion graphics
  • multimedia presentations
  • publications
  • Web sites

Students may also pursue graduate studies leading to careers in design education and other fields of professional endeavor in design.

Example Careers

Students who complete this degree program may be prepared for the following careers. Advanced degrees or certifications may be required for academic or clinical positions. Career examples include but are not limited to:

Career*growth*median salary
Multimedia Artists and Animators8.4%$70,530
Art Directors5.4%$92,500
Art, Drama, and Music Teachers, Postsecondary 12%$66,930
Audio-Visual and Multimedia Collections Specialists8.9%$48,590
Postsecondary Teachers, All Other9.4%$64,480
Computer Programmers-7.2%$82,240
Designers, All Other5.8%$55,930
Desktop Publishers-14%$42,350
Graphic Designers4.2%$48,700
Commercial and Industrial Designers 4.4%$65,970
Instructional Designers and Technologists 10.5%$63,750
Instructional Coordinators 10.5%$63,750
Artists and Related Workers, All Other5.5%$63,540
Prepress Technicians and Workers-19.9%$39,910
Set and Exhibit Designers 10.3%$53,090

* Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).

  • Bright Outlook
  • Green Occupation