The BA program in digital culture equips students with the technical skills to create computational media and the cultural skills to know when or why to apply them.
Students learn to create computational media, which is computation combined with objects, sound, video, time, space, culture and bodies; breathe behavior into media, objects or systems by programming; think critically about how computation impacts lives and how culture makes a difference in how people experience computational media, a critical skill in this dynamic age.
All students gain techniques to change the world and communicate using contemporary computational media, a vital power in the 21st century. Some go on to invent fresh techniques. Armed with skills and sound judgment, graduates work in cultural communication, marketing, design, social media, health, education, entertainment and creative arts, and all areas in which culture is shaped by technology and computational media.
This digital culture program with a concentration in media processing is offered in partnership with the Ira A. Fulton Schools of Engineering. The program is designed for students who desire to specialize in media processing aspects of new media. Students complement their knowledge with a more advanced understanding of programming, data structures, signals processing and system architecture aspects of new media.
At A Glance
Digital Culture (Media Processing), BA
- Offered by: Herberger Institute for Design and the Arts
- Location: Tempe
- First Required Math Course: MAT 210 - Brief Calculus
- Math Intensity: Moderate
A major map outlines a major's critical requirements, courses, and optimal course sequence and aids students in remaining on track to graduation.
While circumstances vary between students and their paths towards graduation (utilizing placement testing to fulfill required math or foreign language courses, fulfilling multiple General Studies requirements with one course, etc.), completing the courses listed in a major map fulfills all of the requirements for graduation.
All students are required to meet general university admission requirements:
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ASU has many financial aid options. Almost everyone, regardless of income, can qualify for some form of financial aid. In fact, more than 70 percent of all ASU students receive some form of financial assistance every year.
Graduates of the digital culture program have a wide array of career opportunities in new media involving the fields of:
- communications (CISCO, Google, Facebook)
- computing (Apple, Microsoft)
- gaming and entertainment (Industrial Light and Magic, Electronic Arts, Pixar)
- media arts (engineering multimedia shows, video and sound production)
The digital culture curriculum also prepares students for roles in the development of modern media systems that address complex sociotechnical problems, such as:
- diagnostic, monitoring and assistive cyber-physical tools and systems that can be used by health care providers
- new systems for collaborative, participatory content creation and sharing
- social networking and reflection tools for promoting sustainability
- systems for interactive, adaptive learning and computational assessment in educational organizations
Graduates who are interested in continuing their higher education are well prepared to apply for admission to the top interdisciplinary new media programs in the nation, including the graduate programs through the School of Arts, Media and Engineering at ASU.
Digital culture alumni have received job opportunities in:
- 3D modeling and fabrication
- audio and video
- graphic design
- iOS development
- software engineering
- special effects
- visual media